Talk to Your Kids About Tobacco and Alcohol Advertising

The alcohol and tobacco industries spend billions every year to make their products seem fun, ‘grown-up’, and cool. You might feel helpless to stop the onslaught of ads and product placement your kids are exposed to. But we know that when you talk to your kids about drugs and alcohol, they are much less likely to abuse alcohol and other drugs. When you talk to your kids about the ads they see, you can help them become smarter consumers!

For Kids

Don’t Buy It! is a site developed by PBS Kids to help teach children about advertising gimmicks.

AdMongo is a fun, free game created by the FTC for 8-12 year olds. It helps them understand how ads work and what their messages are.

Above the Influence talks directly to teens about advertising and other influences.

For Parents

Too Smart to Start is full of valuable tips for talking to your teens and tweens about advertising.

How alcohol advertisers target teens

How tobacco advertisers target teens

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